Barack Obama and his green guru, Van Jones, have a green-collar job plan that they believe will solve the two biggest crises of our time: 5 million new green-collar jobs will directly stimulate the economy and will contribute to a more sustainable future in the face of coming climate change. But the 2009 Green Outsourcing Report, an annual industry study conducted by Brown-Wilson Group, found that green technology jobs are being created faster in India than in the US since Obama took office.
The report, which was released two weeks ago, surveyed 4,000 businesses around the world, including Xerox, Accenture, IBM Global, CSC, Capgemini, Oracle, HP/ ED S, Aramark, SITEL and Perot. Doug Brown, co-author of the Green Outsourcing Report, told The New Indian Express, “We see the (green job offshoring) trend increasing. There are few suppliers who match credentials and outcomes of Indian firms.”
Soaring energy costs and regulatory pressure have put pressure on firms in the US and Europe to embrace green technologies. 84% of companies outsourcing green jobs are doing so because of skyrocketing energy costs, compared to 12% and 18% in the past few years, respectively. Most corporations seeking to outsource a service or product require impeccable green credentials in their suppliers before handing over work, the report says.
US corporations, focusing on survival strategies during the long-lasting recession, have offshored more than 22,000 new green-collar jobs to India alone. Firms seeking stabilized energy and labor costs while trying to convince consumers of their eco-friendly practices are more often turning to Indian green-collar workers than American ones, according to Brown-Wilson Group. Indian labor suppliers have become popular with American businesses over the last few years by aggressively investing in appropriate hardware, waste disposal, recycling, eco-friendly buildings and other green technologies.
Surprisingly, just a year ago, India was remarked to be among the world’s highest polluting nations and suffering from offshore aversion and reverse outsourcing.
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